A glimpse inside the business of indie music. Discussions with The Low Anthem, Joe Pug, The Deep Dark Woods [Podcast]

by oz on May 17, 2010


At our SxSW 2o10 day party, a Chicago-based interactive design agency called Manifest Digital, interviewed a few of the bands in our lineup about the business side of being in an indie band. After getting back to Chicago, they spent time in Shirk’s studio (where we tape our live sessions) to record this podcast.

The hosts of Design In The Moment, Jim Jacoby and Jim Cohen, invited Steve Shirk to join their discussions about South By Southwest, the current state and future of the music industry, and the DIY work ethic of indie musicians trying to grow their fan base.

You’ll hear from Steve Shirk on the origins of HearYa and what it was like working with Joe Pug on his new record, Messenger. Ben Miller of The Low Anthem talks of humble beginnings and balancing business decisions with maintaining the band’s values after signing to a well known record label. Joe Pug talks about how to stand out from the “white noise” in the music scene and the marketing strategies he’s used to reach new fans. The Deep Dark Woods discuss challenges for Canadian bands reaching fans in the United States and what they’d look for in a Manager.

It’s a lively discussion with some great songs breaking it up.

Listen to the Design In The Moment Podcast, Episode #41

Artists featured:

The Low Anthem – Charlie Darwin

Joe Pug – The Sharpest Crown

The Deep Dark Woods – Charlie’s (Is Coming Down)

Lissie – Little Lovin (from the HearYa Live Session)

About Design In The Moment:

Jim Jacoby and Jim Cohen, hosts, “Design In The Moment.”

Together, we discuss topics that stimulate dialogue on design to explore and examine the influence of “design-thinking” in business. Guests share their views and join the discussions, drawing from their own experiences and personal points of view. The dialogue is candid, conversational and unscripted.

{ 2 comments… read them below or add one }

Woody May 17, 2010 at 7:23 pm

As someone who owns his own business, I found that to be a very interesting listen.

That Guy May 18, 2010 at 5:18 pm

Listened to this in the car today and loved it. They did a great job tying in the interviews, opinions, and music. Shirk is the man.

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