Song Pairings: Augie March’s “One Crowded Hour” and Straight Gin

by That Guy on November 30, 2007

Augie March
Hi. I’m Drinking Buddy. I don’t encourage drinking among minors nor those with chronic heart disease or herpes, but sometimes I talk about drinking in my posts. One thing I don’t typically drink is wine, but apparently there’s this thing called “wine pairings” where a snooty waiter tricks you into buying the most expensive bottle of wine on the menu by saying it pairs well with your meat sandwich or whatever.

Ever notice how some songs pair well with drinks, too? For example, “Hit Me Baby One More Time” makes me want to drink a Purple Hooter. M. Ward makes me want to drink cider spiked with Evan Williams. Michael Jackson songs make me want to drink Jesus Juice, and so on and so forth.

Okay, onto why we’re here. I thought it might not be annoying to, instead of pair wine with a meal, pair a drink with music. The idea is simple – pour yourself a drink (in this case GIN! Should be terrible!), download the song below, and read along as you listen.

Augie March – One Crowded Hour

I recently came across this Augie March band from Australia. They’ve got a song that’ll stick in your ribs called “One Crowded Hour”. Apparently these guys are pretty big in Australia, but appear to be relatively unknown stateside. I don’t listen to FM radio, so I’m not 100% sure if it gets play or not, but this song should get more play than Brad Womack in a Fantasy Suite. “One Crowded Hour” has a Jeff Buckley, “Lover You Should’ve Come Over” feel to it, but with a catchier hook and warmer, less piercing vocals.

How does that gin taste? It burns a little bit going down, doesn’t it? Almost brings a tear to the eye if you drink it too quickly, huh tough guy? “One Crowded Hour” gives me the same feeling. It evokes plenty of emotion, even though I have a hard time understanding what in blazes front man Glenn Richards is singing about. Just like you have a hard time understanding why anyone would ever drink straight gin. Finally, there’s a specific lyric in the song that draws a parallel to the drink of choice for this song:

“Far from these nonsense bars and their nowhere music, it’s making me sick and I know it’s making you sick, there’s nothing there it’s like eating air, it’s like drinking gin with nothing else in and that doesn’t hold me together…”

Check out the live video while you finish your drink and enjoy your meat sandwich.

{ 2 comments… read them below or add one }

Woody November 30, 2007 at 12:21 pm

Much like Gin, I can’t decide if I like it or not.

oz December 1, 2007 at 9:24 am

Great song. I’ll have the meat sandwich, hold the gin please.

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